Category Archives: Starting Out

Why use traditional PR when you can use social media to promote your business?

By getting an article in a newspaper or magazine, you gain credibility as someone else (the editor or journalist) is endorsing you. You will almost certainly then see the story in an online version which will make Google think you are something special and increase your ranking. It gives you something meaty to tweet, blog, post on Facebook, Pintrest, Instagram and more. It also gives you something to put on your website that looks impressive. The list of benefits is enormous! BUT obtaining traditional PR coverage doesn’t have to cost a bomb. You can do it yourself.

What you Need to Know Before Loaning Out Sample to a Stylist/PR Agent

It’s no secret that having one of your items worn by influencer can turn your sales around in a matter of minutes. From a single photo seen on social media to being used in an advertisement or worn by a news reporter can literally put your brand in the spotlight. Who wouldn’t jump at this sort of opportunity? But before you get carried away with the flashing lights of exposure do you have a pull agreement?

Making the Most of your Lookbooks & Line Sheets

We have found a great little platform that is easy to create your lookbook & line sheets that not only allows you to create a multiple of different layouts but also has the function to take orders with a click of a button!

Preparing for Your First Shoot: Designer Edition

The creative industries talk a lot about how models, actors, and brands can prepare themselves for a shoot. But what about the person behind the lens? Many designers want to step out and create, produce, and publish their own material – but often aren’t sure where to start or what is involved.

Step by Step with A Fitting Connection

So you want to create a product or a clothing label and you know you want some support along the way. But where and who do you trust? There are many people that you can turn including us but we know that before you pick up that phone you want to know what to expect from working with our team here at A Fitting Connection…. so read on lovely people.